Google Ads MasterClass- All Campaign Builds & Features
In this course you will learn everything about Google Ads.We have created video lessons on every campaign and every feature of Google Ads. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product.
Buy NowSkills you will get
Top Highly In Demand Skills that are taught in this course.
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Lead Generation
Be a pro and master lead generation for never ending leads flow.
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Money Making
The process to understand how to begin your freelancing journey and make constant money out of it.
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Campaign management
Setting up and managing campaigns, including setting budgets and monitoring performance.
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Google Ads
Learn about Google Ads platform, how it works.
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Data Analytics
The ability to collect, organize, and analyze large amounts of data
Course program:
All course - 22 ( 10 Hours)This is the most detailed course on Google Ads you will ever find on the internet. I have created different sections based on different topics of Google Ads and in each section, I have gone in-depth into explaining the concept of each feature and how to practically implement it in Google Ads.This course will give you a 100% understanding of Google Ads and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Ads accounts of your clients.
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Unit 1st
55 MinutesGoogle Ads overview
In this unit you will learn about Google Ads overview, where google ads appear, Google Ads account setup, Google Ads auctions, Google network, Ad rank, quality score, account structure, Google Ads metrics, Search Campaign creation etc.
Total Videos 4
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Unit 2nd
35 MinutesIntroduction to Keywords
In this unit you will learn about keyword research, keyword selection, keyword planner tool, keyword match type, negative keywords, negative keywords list, Search terms etc.
Total Videos 4
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Unit 3rd
1 hr 25 MinutesIntroduction to Ads & Extensions
In this unit you will learn about Google Ads Format overview, Responsive search Ad, Dynamic search Ad, Responsive display Ad, Call Ad, Google Ads Extension overview, Sitelink Extension, Call extension, Structured Snippet extension, Price, Promo, Lead form extension, Keyword insertion, countdown, location insertion etc.
Total Videos 16
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Unit 4th
30 MinutesBidding Strategies
This unit will tell you what is Manual CPC, Maximize clicks, Maximize conversions, Maximize conversions Value, Target impression share, Target CPA, Target ROAS, Enhanced CPC, CPM bidding, CPV bidding etc.
Total Videos 10
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Unit 5th
1h 15 MinutesIntroduction to display network
In this unit you will learn about Display Network Overview, Display targeting- Affinity, Demographic, Detailed Demographics, In-Market, Life events, Topics, Placement, Keywords, Custom Audience, Combined Audience, Standard Display Campaign creation, Smart Display Campaign creation, Gmail Campaign creation.
Total Videos 14
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Unit 6th
25 MinutesIntroduction to conversion tracking
During this unit you will learn what is Conversion Tracking & how to setup Conversion tracking, Website conversion tracking, App conversion tracking, Phone call conversions, Import Google Analytics, Conversion Action sets, Setup Conversion tracking.
Total Videos 7
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Unit 7th
40 MinutesIntroduction to Remarketing
In this unit you will learn about Remarketing Overview, Audience Manager, Remarketing Campaign Creation, App users, Youtube remarketing, Customer list , Custom Combination are the topics that you will cover in it.
Total Videos 7
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Unit Unit 8th
1 hr 15 MinutesIntroduction to Video Ads
In this unit you will learn about Youtube Instream Ad Campaign Creation, Video discovery Ad Campaign Creation, Bumper Ad Creation, Outstream Ad Campaign Creation, 15 Sec Non-Skippable Ad Campaign creation, Ad Sequence Campaign Creation.
Total Videos 6
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Unit 9th
25 MinutesIntroduction to shopping Ads
This unit defines what is Shopping Ads, What are Google Merchant Centre Account, How to create Google Merchant Centre Account, & how to create Shopping Ad Campaign that you are required.
Total Videos 3
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Unit 10th
15 MinutesIntroduction to Performance Max
In this unit you will learn what is Performance Max, Benefits of Performance Max, How Performance Max Works, How to start using Performance Max & Success stories of Performance Max etc.
Total Videos 1
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Unit 11th
25 MinutesIntroduction Mobile app Campaign, Smart Campaign, Discovery Campaign
During this unit you are going to learn about Universal App Campaign Creation, Smart Campaign creation and Discovery Campaign Creation.
Total Videos 3
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Unit 12th
10 MinutesIntroduction to reports
In this unit you will learn about How we use Reports in Google Ads. You will also learn Predefined reports, Saved reports, its Dashboard.
Total Videos 1
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Unit 13th
10 MinutesIntroduction to shared library
In this unit you will learn about Portfolio Bid, strategies used for Portfolio Bid, what are Shared Budgets, Locations Groups, Placement Exclusion Lists and how they work.
Total Videos 4
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Unit 14th
30 MinutesIntroduction to Bulk action
In this unit you will learn about Bulk Action. Bulk action’s component- Automated rules, how rules work, how will you add rules, what are script, types of script, use of scripts etc.
Total Videos 2
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Unit 15th
15 MinutesIntroduction To Planning
In this unit you will learn what is keyword planner, what are its tools, use of keyword planner & how can we use it . You will also learn about Ad preview & Diagnosis tools, how can we use all these tools during our ad campaign.
Total Videos 2
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Unit 16th
30 MinutesIntroduction to More tools
In this unit you will learn about Business Data- Ad Customizers, Ad customizers creation, what is Business Data- Page feed, Dynamic Ad Feed. We have also discussed Policy Manager, Access & Security, Linked Accounts, Preferences.
Total Videos 5
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Unit 17th
10 MinutesDrafts & Experiments
In this unit you will see how we can use the Draft & Experiment feature in Google Ad account, how to build experiments using it. We will also discuss Bidding Strategy change, Add Audience Targeting, Create a new Ad, adding more keywords and Create callout extensions.
Total Videos 1
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Unit 18th
6 MinutesIntroduction to Billing
This unit explains all about the Billing part on an Ad account like- ways of happening billing (Manual billing, Automatic billing & Monthly billing) and how to use all these.
Total Videos 1
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Unit 19th
5 MinutesIntroduction to Google Ads Editor
In this unit you will learn about Google Ads Editor, and its practical implementations.
Total Videos 1
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Unit 20th
3 MinutesIntroduction to Manager account
In this unit you will learn about Manager account & My Client Centre Overview, its use and how it benefits an organisation.
Total Videos 1
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Unit 21th
4 MinutesGoogle Ads Online resources
In this unit you will learn about various Google Ads Online resources you can make use while managing your Ad account. We have discussed Google Ads Help Centre, Policy help center, Google Ads Blog, Search Engine land. After this unit you will be able to use all the resources effectively.
Total Videos 1
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Unit 4th
50 MinutesStage 3- Ideate
In this unit you will learn about Ideate stage of Design thinking. It includes what is Information Architecture, its stages- Card Sorting, Organisation systems, Navigation System, Search system, Label system, Site Map, User flow. You will also learn the difference between Information architecture & UX, Principle of Information architecture and how to design Information Architecture.
Total Videos 3
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